FRED
LACHOTZKI

Prof. Lachotzki delivered the keynote address in the fall of 2012 when the noted Dutch entertainment tycoon and theater/TV producer Joop van den Ende was awarded an honorary doctorate at Nyenrode. In it, he traced Van den Ende's long career as a media entrepreneur, his impact on the Dutch cultural landscape and the reflection his undertakings and leadership have within the broader view of the functions of the company which is a fundamental principle of Nyenrode's business philosophy.